What it takes to be an SEO Specialist

Have you ever noticed that when you try to find information about SEO it’s at best vague? You read through it, content blah, blah, blah and then white hat, blah, blah, blah, unique content, blah, blah, blah and a bit about Google Panda, etc. and then Google Penguin, yawn, yawn, yawn, but by the end of the article you are still going huh? Is it because the people writing about Australian Search Engine Rankings are in the biz and don’t want to give their secrets away? Probably, yup, that’s got something to do with it. Or is it that it isn’t something you can learn in a 500-word blog or article? Yep, that’s it. That’s definitely it.

A Fine Science

Australian Search Engine Optimization Companies are offering a very viable, very specific service. It doesn’t take 15 minutes to come up with the Australian Search Engine Rankings every online business or web site is seeking. It is a long and arduous process that takes years of practice and years of knowledge to achieve.

SEO Specialist

So what does it take to become an SEO specialist? It can’t be nut shelled. To be an SEO specialist you need a background that covers many industries. You need IT knowledge, copywriting experience, analytical skills, HTML and image management, there is a world of information you have to learn and have to understand to become an SEO Specialist.

Where to Start

You need to attend webinars, conferences and workshops. Yes, you can also read blogs and ezines, but the bottom line is you don’t just become an SEO specialist – you ease into it over years. The opportunities are growing and it is just a matter of time before a true blue course offered by reputable colleges and universities start to pop up around the world. There are many good, solid online courses and night courses you can find, but it can be challenging.

SEO is the kind of industry you tell your kids to get into and if you are a kid, well then you should get into it yourself.

10 onsite tips

About Nathanael Vanderkolk

Nathanael Vanderkolk is the Director of the Smart SEO Company, a SEO Agency in Sydney, Australia. Smart SEO Sydney has a keen awareness of the latest approaches to online marketing. Follow him on , Facebook and Twitter.
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