Tag Archives: SEO Tips

SEO is a widely used term, well at Smart SEO not only do we just do SEO we can explain to you exactly what it means

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The New Face of Content-Driven Link Building

Google’s relentless algorithm updates over recent years have wreaked havoc on many internet business ventures. However, if you remember the sad days of article spinning and mass submission of worthless articles to hundreds of directories, you’ll surely agree that’s a … Continue reading

Posted on by Nathanael Vanderkolk
google

Adieu Page Rank

If you needed any more proof that seismic shifts were happening in the world of SEO, just consider that hardly anyone talks about page rank anymore. Not so long back it was the key metric that everyone fretted about and … Continue reading

Posted on by Nathanael Vanderkolk
ux

Are You Making Your Clients’ Websites Sticky? (And Why You Really Should Be)

How do you feel when you land on a website that engages you from the word go and tempts you to stick around? Pretty good, I bet, and I’m sure you become a faithful repeat visitor. As an Australian SEO, … Continue reading

Posted on by Nathanael Vanderkolk
meeting

USP – How to Stand Out in a Crowded Marketplace

Can you remember the good old days when shopping was easy? Before the Internet changed our lives, there were probably only one or two outlets that sold what we wanted so we just patronised the one that was nearest. Nowadays, … Continue reading

Posted on by Nathanael Vanderkolk
broken-links

Backlinks – the Good, the Bad and the Disavowed

What’s the SEO world coming to? Just a few years ago, backlinks were the most precious things in the world, and SEOs spent the whole day diligently building them. Nowadays, many are scrambling to disavow them. Of course, not all … Continue reading

Posted on by Nathanael Vanderkolk
google

Google Author Rank – Why You Need to Get Started Today

If you’re an online content creator, rejoice. Google is offering you recognition at last through its Google author scheme. Sign up and when your content shows up in the SERPs, it’ll have your bio and a picture of your smiling … Continue reading

Posted on by Nathanael Vanderkolk
hat

Don’t Turn to the Dark Side

Do you feel a surge of anger when your see a clearly spammy site outranking you in the SERPS? As Australian SEO specialists, it’s a common sight as we perform regular competition analysis. At such times, you must beware of … Continue reading

Posted on by Nathanael Vanderkolk
content writing

Guest Blogging for Links and Traffic

As an Australian SEO firm, you’re always looking for ways to get your client’s names in front of potential customers. But how do you do that in these uncertain times? The days of mass article submission and throwing up hundreds … Continue reading

Posted on by Nathanael Vanderkolk
seo-experts

What is Bounce Rate (And Why You Need to Care)

As an enterprising Australian SEO expert, you’ve no doubt come across the concept of ‘bounce rate’ in Google Analytics. At first glance, you’d expect it to refer to a visitor clicking through to your site and immediately leaving. This definition … Continue reading

Posted on by Nathanael Vanderkolk
google

Ranking in the Post Panda-Penguin World

Do you despair of ranking your website high enough in the SERPs to make a decent return? Or have you recently been hit by one of the Google updates and had your site plummet in the search engine results? If … Continue reading

Posted on by Nathanael Vanderkolk
online-marketing

Online Advertising Methods You Can’t Live Without

It is a dog eat dog world online and you need to be certain you are not getting eaten alive. When it comes to raising brand awareness and being the company in your field leading the way there are some … Continue reading

Posted on by Nathanael Vanderkolk
google

Do You Have What it Takes to Get to the Top of Google?

For any business, creating a powerful online presence is essential to success now and in the future. In the realm of search engine optimisation, the goal is to increase the rank on Google – aiming for the number one spot. … Continue reading

Posted on by Nathanael Vanderkolk
seo-experts

How to Get to the Top of Google: Real Tips to Help Your Business Succeed

When customers are in search of a product or service, they are likely to use one of the most popular search engines.  With Google holding the title of “top dog” of search engines, many businesses focus their efforts on mastering … Continue reading

Posted on by Nathanael Vanderkolk
social media

How to Use the Top Social Networking Sites

Australian Search Engine Optimisation Services are beginning to rely heavily on a collaborative effort between creating SEO content for your website or blog and the use of social media. When it comes to the social networking scene, knowing how best … Continue reading

Posted on by Nathanael Vanderkolk
10-tips

What it takes to be an SEO Specialist

Have you ever noticed that when you try to find information about SEO it’s at best vague? You read through it, content blah, blah, blah and then white hat, blah, blah, blah, unique content, blah, blah, blah and a bit … Continue reading

Posted on by Nathanael Vanderkolk
long-tail

Using Long Tail Tactics for Your Website

When you are looking for the Google Rankings Sydney businesses long for, long tail tactics might work well for you. Long tail tactics refer to approaching not just the core part of your business but looking to smaller opportunities as … Continue reading

Posted on by Nathanael Vanderkolk
penguin

Google Penguin 2.0 Might Mean You Need a Link Audit

There is a reason why SEO Specialists in Sydney are becoming more and more popular. It is not just because they are able to help you with search engine optimisation Sydney businesses benefit from: it is because Google Penguin 2.0 … Continue reading

Posted on by Nathanael Vanderkolk
online-marketing

What is Online Marketing?

SEO firms Australia uses offer online marketing services to help promote your business. That is online marketing in a nutshell. However understanding what is involved to help promote your business will make it a lot clearer. Google All the Way … Continue reading

Posted on by Nathanael Vanderkolk
seo-experts

How to Find the Right Balance of Natural Links and Content

If your only focus is keywords you may be missing the boat if you are not providing natural links to help Google find you. The Delicate Balance What a top SEO company Australia may choose knows is there is a … Continue reading

Posted on by Nathanael Vanderkolk
door

Doorway Pages: The Unknown Web Marketing No-No

Sydney web agencies are always looking for new and exciting ways to promote your website. A growing tactic many website agencies are using to drive traffic is the creation of doorway pages. What is a Doorway Page? A doorway page … Continue reading

Posted on by Nathanael Vanderkolk