Tag Archives: Google SEO

Google Updates

Optimisation in the Age of Hummingbird

Considering the recent Hummingbird update was touted as a major upgrade to Google’s ranking algorithm, its arrival was something of a non-event. Launched without fanfare last August (though not announced for a few months), it produced intrigue rather than outrage … Continue reading

Posted on by Nathanael Vanderkolk

Penguin 2.1 – The Ongoing Fight against Link Spam

As an Australian SEO, did you feel a disturbance in the force at the beginning of October? Perhaps some dancing around of rankings or worse, a sharp drop? If so, you were probably hit by the Penguin 2.1 update that … Continue reading

Posted on by Nathanael Vanderkolk