Tag Archives: Advanced SEO

seo-experts

Ranking in Google’s Brave New World

In case you hadn’t heard, page rank is on the way out. There’ve been no new updates since January and according to the Delphic pronouncements of Matt Cutts, none are in the pipeline. So what are the ranking factors Australian … Continue reading

Posted on by Nathanael Vanderkolk
google

Adieu Page Rank

If you needed any more proof that seismic shifts were happening in the world of SEO, just consider that hardly anyone talks about page rank anymore. Not so long back it was the key metric that everyone fretted about and … Continue reading

Posted on by Nathanael Vanderkolk
ux

Are You Making Your Clients’ Websites Sticky? (And Why You Really Should Be)

How do you feel when you land on a website that engages you from the word go and tempts you to stick around? Pretty good, I bet, and I’m sure you become a faithful repeat visitor. As an Australian SEO, … Continue reading

Posted on by Nathanael Vanderkolk
broken-links

Backlinks – the Good, the Bad and the Disavowed

What’s the SEO world coming to? Just a few years ago, backlinks were the most precious things in the world, and SEOs spent the whole day diligently building them. Nowadays, many are scrambling to disavow them. Of course, not all … Continue reading

Posted on by Nathanael Vanderkolk
google-article

Conversational Search – Are You Getting Ready?

Are you looking forward the day when you just speak a question into your mobile phone and be instantly rewarded with a relevant answer? You can get a taste of that now if you use the Chrome browser. Just click … Continue reading

Posted on by Nathanael Vanderkolk
google

Google Author Rank – Why You Need to Get Started Today

If you’re an online content creator, rejoice. Google is offering you recognition at last through its Google author scheme. Sign up and when your content shows up in the SERPs, it’ll have your bio and a picture of your smiling … Continue reading

Posted on by Nathanael Vanderkolk
google-article

The Scoop on Article Spinning

Have you been hit by emails pushing a new article spinner lately? It seems the hawkers of spammy software are still at it. Peddling tools for discredited systems is probably the only way they know to make a quick buck. … Continue reading

Posted on by Nathanael Vanderkolk
hat

Don’t Turn to the Dark Side

Do you feel a surge of anger when your see a clearly spammy site outranking you in the SERPS? As Australian SEO specialists, it’s a common sight as we perform regular competition analysis. At such times, you must beware of … Continue reading

Posted on by Nathanael Vanderkolk
google-article

What Google Wants

Say what you like about Google but they’re never shy about giving out advice. Most of it is good simple common sense. The problem is that simple and easy are not the same thing. As Australian SEOs we’re very busy. … Continue reading

Posted on by Nathanael Vanderkolk
google

Google’s Hummingbird – What You Need to Know

Google has always been industrious in tweaking its algorithms. Even in the early days, it was always looking for ways to improve the searcher’s experience. However the last few years has witnessed the disruptive Caffeine, Panda and Penguin updates from … Continue reading

Posted on by Nathanael Vanderkolk
seo-experts

What is Bounce Rate (And Why You Need to Care)

As an enterprising Australian SEO expert, you’ve no doubt come across the concept of ‘bounce rate’ in Google Analytics. At first glance, you’d expect it to refer to a visitor clicking through to your site and immediately leaving. This definition … Continue reading

Posted on by Nathanael Vanderkolk
google

Ranking in the Post Panda-Penguin World

Do you despair of ranking your website high enough in the SERPs to make a decent return? Or have you recently been hit by one of the Google updates and had your site plummet in the search engine results? If … Continue reading

Posted on by Nathanael Vanderkolk
google

Do You Have What it Takes to Get to the Top of Google?

For any business, creating a powerful online presence is essential to success now and in the future. In the realm of search engine optimisation, the goal is to increase the rank on Google – aiming for the number one spot. … Continue reading

Posted on by Nathanael Vanderkolk
map

How to Succeed with Google Advertising

Google offers advertisers a vast array of options when seeking increased exposure online.  While Google AdWords prices cause some businesses to shy away, the ROI offered by Google advertising more than compensates for the lofty rates.  As a business owner, … Continue reading

Posted on by Nathanael Vanderkolk
seo-experts

How to Get to the Top of Google: Real Tips to Help Your Business Succeed

When customers are in search of a product or service, they are likely to use one of the most popular search engines.  With Google holding the title of “top dog” of search engines, many businesses focus their efforts on mastering … Continue reading

Posted on by Nathanael Vanderkolk
online-marketing

What is Online Marketing?

SEO firms Australia uses offer online marketing services to help promote your business. That is online marketing in a nutshell. However understanding what is involved to help promote your business will make it a lot clearer. Google All the Way … Continue reading

Posted on by Nathanael Vanderkolk
seo-experts

How to Find the Right Balance of Natural Links and Content

If your only focus is keywords you may be missing the boat if you are not providing natural links to help Google find you. The Delicate Balance What a top SEO company Australia may choose knows is there is a … Continue reading

Posted on by Nathanael Vanderkolk
penguin2

Hire a New SEO Company to Protect You from Penguin 2.0

You may have an SEO company that initially fixed up your web site to get you that top ranking and it worked out quite well for you. With the introduction of Penguin 2.0 all hell has broken lose and what … Continue reading

Posted on by Nathanael Vanderkolk
penguin2

Google Penguin 2.0 and How it May Affect You

If you haven’t heard that Google Penguin 2.0 launched in May 2013 then you might want to read on. There are some great new additions that will help honest sites using white hat tactics rise ever further to the top … Continue reading

Posted on by Nathanael Vanderkolk

How to Rank First Page on Google Australia

The fight to get ranked first on Google is covert. It is not an obvious fight, but it is there. The endless pursuit to reach the pinnacle: the number ranking of an organic search. Why Should I Care? This is … Continue reading

Posted on by Nathanael Vanderkolk