Category Archives: Business

digital-agency

Tapping into Taglines for Recognition, Trust and Conversions

If someone asked you what your business was about, could you answer them in one crisp, resonant phrase? If not, it’s time you spent some time crafting your tagline.

Posted on by Nathanael Vanderkolk
small_business

How to Compete with the Big Brands

As a small Australian business, do you feel discouraged that you can’t compete online with the big boys? If you skim through the search results and find those prime top ranking positions taken by large firms with massive marketing budgets, … Continue reading

Posted on by Nathanael Vanderkolk
online-marketing

Net More Customers with Neuromarketing

Think back to your last major purchase. Did you really buy those pricey training shoes because they were made of a tough new material? Or was it because you imagined yourself looking so cool in them? If you’re like most … Continue reading

Posted on by Nathanael Vanderkolk
content writing

Content Marketing – Educate, Don’t Sell

Do you grumble that the visitors to your site ignore your banner ads? If so, it’s time for a shift in strategy. Instead of trying to sell to your prospects, try educating them. If you’re not convinced, consider the following: … Continue reading

Posted on by Nathanael Vanderkolk
app

Using Apps to Keep Track of Your Brilliant Ideas

The great thing about modern technology is that it helps us think. In some cases it actually thinks for us, but in this case, specially designed Apps that help you collect your brilliance to use later are helping the inspired … Continue reading

Posted on by Nathanael Vanderkolk
fraud

Anti-Fraud Software Keeping an Eye Out for Fraudsters

You use Adwords retargeting and an Australian pay per click company to help you find new customers. There are so many ways to keep track of who visits your site and to stay with them using retargeting techniques. You can … Continue reading

Posted on by Nathanael Vanderkolk
map

Using Google Maps Services to Bring You Business

Your strongest ally in obtaining local traffic to your business is Google Maps Services. Google Maps Services Sydney businesses use allows you to land your business front and centre for those seeking local services. However, you have to know how … Continue reading

Posted on by Nathanael Vanderkolk
follow-me

Get Your Clients to Like You More with Google Local Listing Sydney

The majority of people who will do business with you are in your local area. This is why it is important to make sure you are showing up in all of the local searches. This is something you can achieve … Continue reading

Posted on by Nathanael Vanderkolk

How to Promote Your Business Online

When you’re ready to increase the exposure for your business in a cost effective way, online marketing has many options.  No matter what kind of product or service you offer, the Internet has endless options that can create awareness and … Continue reading

Posted on by Nathanael Vanderkolk